An interesting new study by the research team from the Centre for Nutraceuticals at the University of Westminster reveals the benefits of pink drinks. According to their findings the drinks that are colored pink help to run for a longer time and at a faster speed, implying the special benefit for athletes and sportsmen.
The study aimed to investigate the effect of colored drinks on exercise performance and the results indicated that it improves this performance by 4.4%. In addition to this, it also makes the person feel good, making him or her more interested to complete the exercise and experience better outcomes.
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The complete findings of this study are now published in the journal Frontiers in Nutrition.
This is the first-ever study understanding the effect of a color on a drink and how it affects the exercise performance of a person. With these results, the pink-colored drink can open a whole new discussion to create sports and energy drinks, especially for sportsmen.
In this study, all the participants were requested to run using a treadmill for a maximum of 30 minutes. They were given the full liberty of choosing the speed for this walk. The purpose of this exercise was to assess their performance and interest in the exercise only.
Throughout this time, they were given a pink drink artificially sweetened but with controlled calories in it. the control group was given a clear drink which also included artificial sugar inside but with controlled calories.
In this study, all the participants were requested to run using a treadmill for a maximum of 30 minutes. They were given the full liberty of choosing the speed for this walk. The purpose of this exercise was to assess their performance and interest in the exercise only.
Both pink and clear drinks were of the same taste and calories wise and the only difference between them was in their appearance. The research team added artificial food color in pink to make these drinks. The clear drinks were without any color in them
This result of improved performance by a colored drink is linked with an idea of perceived sweetness and an unintentional high expectation of sugar intake and carbs inside a drink.
Some of the previous studies reported that rinsing the mouth using carbs-based solutions also results in improved physical performance as it reduces the human perception of exercise on the brain. In this particular study, the research team tried to test the same along with an addition of a new risk factor that was the color pink.
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The results obtained from this study reported an average of 212 meters in distance covered by those who drank pink drinks as well as an increase in their speed by 4.4% during the exercise. These people also reported experiencing a good feeling and finding all of this super enjoyable which is not always true for people exercising.
More studies are needed to understand how the color of this drink affects the reward perception of the brain. If found helpful, coloring the energy drinks and pre-workout drinks pink may turn out to be a helpful thing to improve the effects of exercise.
